Meet Anthony
Anthony leads the Top 10 team in the nation. Sold $2B, including the $63.1M Hearst Estate. He is a sought-after speaker, panelist, & educator. Amalfi has given 10% to charity, $2M, since 2015
The WSJ ranked Amalfi Estates as one of the top 10 teams in the US out of over 2M agents. Marguleas has sold over $2B and is known for his creativity with marketing, publicity, and technology to market some of the best properties, including his recent $63.1 M record-breaking sale of the Hearst estate, the most expensive home in the country to sell at auction. Marguleas is an incredibly sought-after speaker, panelist, and educator. With every home sale, Amalfi gives 10% to charity and has been fortunate to have donated over $2M, helping 50,000 families since 2015.
Learn how to go from the top Producer and Rainmaker to a Business Owner and Mentor to your agents. If something were to happen to you, would your business survive?
For the past three years, break down your company's sales volume, # of deals, and the % of the business you did. Long vacation or had a family emergency
Define your company's core values, mission statement, company culture, and USPs (unique selling points).
Decide how many agents and type of agents (new, experienced) or multiple offices you need/want and Sales Manager, Office Manager, Brick & Morter space, or Virtual.
Commission Splits, Tiers, based on dollar volume, transactions. Are your splits too high? How much should you net per agent? Culture of Productivity
Business plan to hire agents: Where to find agents, the interview process, training program, retention, one-on-one coaching form, and most common hiring mistakes.
Are you happy being the mentor & not selling? How do you prepare for your top agent leaving you? Teams within a Team
Learn how to go after higher price listings and buyers, increase your GCI, and work fewer hours
Define Luxury in your market. Make sure you look the part. Buyers' agents vs. Sales Partners.
Know your luxury market data. Take a luxury seminar or negotiation class. Visit higher-end open houses.
Leverage the Media Write articles in the local paper/online.
Sponsor or attend luxury events. Join a high-end networking group, clubs, and charity boards. Start charitable giving programs.
Business plan to Increase your average sales price.
Best listing and marketing strategies to get Higher-end clients and marketing those high-end properties.
Anthony leads a top 10 team and has produced $2B in sales.